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The problem with people who have no vices is that generally you can be pretty sure they're going to have some pretty annoying virtues.
- Elizabeth Taylor -
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Welcome to the Social Media Marketing 3 part Workshops Series where each workshop is guaranteed to get you on the fast track by learning and implementing on the spot! Bring your laptop and jump start your Social Marketing adventure. Get Hands-on Support in an intimate workshop setting of 10 people or less and "Discover Exactly How to Use Social Media to Introduce and EXPLODE Your Business!"
Creating your Custom Social Media Strategy
Prior to attending each of the 3 workshops you will receive and complete a Social Media Blueprint analyzing your core business. The results of these blueprint exercises will serve as the foundation for your social media strategy. From this foundation we will create your individual strategies for using Facebook, Twitter and developing Joint Venture relationships.
1st Workshop
Facebook - Your Market LIVES Here
- Leveraging Social Media to Virally Grow your Business and connect with your Target Market
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 | Facebook is a thriving business tool creating success stories everyday yet less than 1% of its users fully maximize its potential. Chances are you are missing out!
Facebook now boasts more than 350 million users and growing every day to an estimated 500 million users by 2011. This unprecedented opportunity represents a goldmine for entrepreneurs. Small businesses are now on the same playing field with mega brands. The social media wave is happening with or without you. |
"There are hundreds of thousands of people smack dab in your target market wanting to learn more about you. You've got to love that! But how do you go about finding these people and how do you engage and develop a relationship? Discover Exactly How To Use Social Networking to Build a Huge Following, Grow Your Business, and Generate Significant Profits.” Each of the 3 workshops are guaranteed to get you on the fast track by learning and implementing on the spot!
If you've ever questioned the power of Social Media, explain this… Susan Boyle, overnight singing sensation and contestant on Britain's Got Talent, amassed 1.6 million facebook fans in less than 5 days! See http://www.facebook.com/susanboyle Still wondering if social marketing is right for your business?
Be the voice that is remembered, not just the voice that is heard Bring your laptop and jumpstart your Social Marketing adventure. Create your profiles and discover how to find like minded people and develop authentic relationships.
What you will learn during this hands on workshop:
- Introduction to Social Media Marketing and Facebook,
- Build your rock solid profile, find and attract like-minded friends
- Create your own group and/or business page
- Build your own community
- Grow your fans and followers
- Create events and other calls to action
- Learn how to leverage Facebook marketing through highly targeted Facebook ads
 | If Facebook is the Story, Twitter is the Headline!
Twitter is all about the introduction, the headline. It is accelerated relationship marketing at its best. People who use Twitter successfully, reap the rewards. It’s really that simple.
Get there before your competition! Engage your target market, contribute to your community, carve your niche and be recognized as an industry expert. If you don't someone else will. |
What you will learn in this hands on workshop:
- Set up your Twitter profile and discover why micro blogging is one of the most successful tools used by industry experts
- Master the culture, protocol and language of Twitter
- Find, attract and engage your followers and target market
- Listen, search and analyze trends
Discover how to consistently:
- introduce yourself and your business effectively
- peak interest and establish rapport
- build authentic relationships
- share valuable information
- become a valued source
- be respected as an industry expert
- attract new business and referrals from followers
3rd Workshop From Friends, Fans and Followers to Potential Partners
- Monetizing your Social Media Strategy using Joint Venture and Relationship Marketing  | Discover and tap into what Fortune 500 companies create every day and make millions doing so. Once you've grasped the benefits and opportunities that lay in leveraging social media, have learned how to attract Facebook friends, fans and have grown your Twitter following, its time to get creative and focus on Relationship and Joint Venture Marketing. During this workshop you will discover how to go beyond the creative cycle of developing ideas to finding interested business partners who will help you execute and realize their potential. |
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What you will learn in this workshop:
- What is a Joint Venture and how they can double or triple your current revenue?
- Tap into companies that already have the market you want
- Create additional revenue streams by leveraging your under utilized assets
- Find interested Joint Venture partners - Search for key influencers in your niche market
- Develop strategies to create successful Joint Ventures offers - Create solid Joint Venture agreements
-Build a network of strategic alliances
3 Part workshop series $597
- that’s less than $50 per hour of jam packed social media success strategies
For workshop schedule or additional information, please contact
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 | About Lisa McKenzie - speaker and trainer
Lisa McKenzie is the Founder of Deserving Divas™, a thriving community showcasing lifestyle events and networking opportunities for women. Their motto “Ladies, welcome to your playground!” perfectly represents Lisa’s flair for creating escapes for women with loads of fun and a lot of ‘moxie’. Lisa is also the Founder of Divas Do It Socially™, a community website aimed at keeping women current with the latest Social Media news to inspire them to share their passion, engage their audience and grow their brands. Having an intuitive passion for community and building strategic relationships has contributed to her success as a Certified Social Media Strategist and Joint Venture Specialist. |
She has been the spark that has ignited countless strategic partnerships and fueled the community growth for her clients across North America. Lisa’s clients and colleagues describe her as on-fire, engaging, inspiring and authentic. She is a founding member of the International Social Media Association, an active member of the eWomen’s Network, a speaker, trainer and consultant in social media. Lisa has been featured in numerous newspapers, magazines, radio and television. Voted a Noisemaker of the Year by the Montreal Mirror, her thirst for adventure is truly contagious as she inspires others to join along. Connect and learn more about Lisa by finding her on Facebook and Twitter Client Rave Reviews “Lisa McKenzie is the social media networking queen of Canada! Her passion and understanding of the most important communication networking tool of the 21st century is unsurpassed. I work with Lisa because she is the best and she gets results!” ~ Nadja Piatka, founder of NadjaFoods.com and UltimateGirlsGetaway.com Lisa, where do I begin? You opened my eyes to a potential that I could never imagine. I was skeptical at first but now I understand this IS a marketing tool that one can not live without. Seriously, you made the session so easy to follow. I recommend this training program to everyone because it's where the future is headed and more importantly you are a great teacher. Your gift is your flexibility in dealing with each individual's needs and comprehension. We were all we eager to forge ahead and take your techniques home to try them immediately. Priceless! I look forward to learning more!!! ~ Patty Contenta, founder of SensualitySecrets.com and owner of Arthur Murray Laval
Lisa McKenzie's Social Media Marketing course is outstanding. As a real estate agent I am always looking for new ways to network and attract more clients. Lisa showed me a whole new world. Her ability to understand exactly where I want to go with my business and creative advice opened my eyes to a totally new approach. Thank you Lisa! ~ Barbara Roberts Silver, Real Estate Agent, Mentor and Trainer
Social Media is a remarkable phenomenon that is sweeping the world, however I thought it was just some strange trendy world full of “20 somethings” telling you what they ate for lunch. Lisa McKenzie quickly taught me that Social Media is a very powerful marketing medium that can dynamically grow my business. Yes, anyone can learn Twitter and Facebook from their 15 year old. But what does one do with that knowledge? I have lofty goals for my company PicPads. Lisa, a successful marketing woman in her own right, taught me how to harness the power of Social Media to effectively reach large groups of people with my corporate messages. Lisa teaches with great patience and a truly genuine attitude of “I want you to succeed” in every session. I gained not only potent marketing strategies but a life long business advocate who cares about my business as if it’s her own. Thanks to Lisa I have a lot of confidence in Social Media and believe that it will be a great asset in reaching my goals. ~ Laura Eiman, founder PicPads.com
I just finished taking Lisa's course Social Media Marketing and I must say it was the most informative hands on marketing course I've ever taken. I'm a realtor and marketing is more then half of my business. It's very, very important for me to be cutting edge, reach the most amounts of people for the least amount of money. Whether you are in need local business, around the country or more, this is the course to take. The timing is perfect and by taking the course, you'll be getting in ahead of your competitors that I can guarantee. Facebook and Twitter is not a fad, nor is it just for kids, it's the largest marketing tool that we use today at practically no cost (so far). I was amazed at the potential it held for me, or anyone for that matter. IF you don't take the course, and don't take advantage of this time and tool, you'll be missing out. ~Jennifer Walker, Montreal-RealEstate.ca
I’m on a good overload while intoxicating with all the juicy information. Lisa M, I just bow at your finesse and delivery of the material. You know exactly what to deliver, how and when. All the planning has paid off and has demystified for me something that I, an amateur techie, could not wrap my head around. Oh, and did I mention that learning an application can also be fun? You made sure to cover all the bases - woohoo! ~ Manon Malo, Entrepreneur
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